I Love Juicy
I Love Juicy
I Love Juicy
I Love Juicy
I Love Juicy

I Love Juicy

Oily roots? Fall in love with this.
4.8 out of 5 Customer Rating
Item No. 02005
Just can't get enough? Now available in 1L online and in select stores.

You don’t have to battle oily locks by washing excessively. You just need the power of deep-cleansing ingredients like papaya, pineapple, mango and kiwi juices. Squeezed fresh into every batch of I Love Juicy, they're slightly acidic to help mop up excess oil produced by the scalp. We've also added sea salt for volume and seaweed extract to soften so you're left with a clean scalp and unbelievably soft and shiny tresses. Oily hair? It’ll be a thing of the past.
See how to use
I Love Juicy



How to Use

Apply a small amount to the hair, work into a lather, then rinse thoroughly.

Vegan friendly products await.


597 Reviews
Write a Review

My hair is so soft!!!

Vallejo, CA | 7 months ago

Verified Reviewer

A little goes a long way, smells amazing, my hair has never been softer and easy to manage, has a lot more bounce and shine, I also noticed it's easier to brush too, checks all the boxes for me!!!!
Yes, I would recommend to a friend

Best product ever for greasy hair!

Delaware | 9 months ago

I've been looking for a product for months that works with my greasy hair and I couldn't find any until I bought this shampoo. My hair is never greasy anymore and better yet, it's vegan and keeps my hair smelling good and fresh! The price is a little steep for the bigger bottles but if you use it sparingly it's totally worth it. I hope this is never discontinued.
Yes, I would recommend to a friend

PERFECT for those with an oily scalp

Ottawa, ON | 10 months ago

Verified Reviewer

I recently bought BIG at Lush and love it, but I can't use it often because it dries my scalp out too much. I find I Love Juicy a mix between BIG and Rehab ... it cleanses your scalp but doesn't leave it too dry. My skin is naturally dry, so if you're like me you may want to get a nourishing conditioner or shampoo to break it up a bit ... or a hair mask, which they sell here and apparently it's awesome! I like BIG but I think this is my favourite out of all the shampoos! I also like how it's not a bar since those never work for me ha-ha. HIGHLY recommend if you have a greasy/oily scalp that's a menace and you need to fight back hardcore. Oh! And it smells very nice!
Yes, I would recommend to a friend

This is the only product that rids my hair of build up!

Michigan | 10 months ago

This product was a life saver!!! I struggled with product build up in my hair for years, and the build up would continually come back after a few days, even without the use of hair products. This is the only product that keeps the build up away and makes my hair feel NORMAL again. My hair dresser would continually suggest products for this problem but nothing else ever worked. My hair is now super soft and squeaky clean thanks to this lush shampoo!!
Yes, I would recommend to a friend

So Satisfying

Toronto | 1 year ago

I love this shampoo. It has a great honey-like consistency and I love the way it lathers. I have oily hair and found that the LUSH bath bars dried out my locks, but this shampoo provided the right balance for keeping my hair clean for days at a time, without drying it out.
Yes, I would recommend to a friend

really high hopes for this shampoo

San Jose | 1 year ago

I have super oily hair, I really wanted this shampoo to work but my hair is still oily after using it and not to talk about next day

I make sure I always have this stocked

South Carolina | 1 year ago

Verified Reviewer

This is a shampoo that has turned into my go-to hair product. Seasonally I will switch to other things that better suit the humidity, hairstyle I'm going for, etc but this is one that I always tend to use intermittently. Some of my friends say that the smell is quite strong but I can't get enough of it. It's not something that stays in your hair for a length of time though, usually the smell dissipates anyways, as most do shampoos. But the effects last and I would recommend this to anyone who is looking for an easy go-to Lush shampoo. No catches or weird clumpy ingredients or hard to handle containers. This is a very good gateway lush shampoo.
Yes, I would recommend to a friend


Savannah, GA | 1 year ago

Verified Reviewer

Having pretty greasy thin hair, I assumed nothing would work. I started using this and pretty quickly my hair was significantly less oily. I would wash my hair every single day (sometimes twice!) just because I HATED feeling slightly oily. Now, I can go well over 24 hours without rinsing my hair!
Yes, I would recommend to a friend

Only product I've tried that cleans my hair!

Bozeman, MT | 1 year ago

Verified Reviewer

I have greasy hair and hard water. My hair is always needing to be washed daily, but now with I love Juicy and the Happy Happy Joy Joy conditioner, I'm able to go much longer! So excited.
Yes, I would recommend to a friend

Extremely clean/oil free dreadlocks

Brossatd | 1 year ago

Verified Reviewer

First things first, I have dreadlocks. Over the years I have grown very accustomed to using carrier and essential oils to maintain my locks. That being said, it was important for me to find a shampoo that cleansed the oil all the way to the drain. I love Juicy does exactly that. Opposed to lathering twice, this product is so effective, I would be okay with just one lather and rinse. I can attest to the fact that it really does strip the oils from the hair, therefore I would recommend starting off with a smaller sized bottle. I believe it's great to use in the summer, however I'd be interested in seeing how I feel about using it in the winter. I made the silly mistake of buying the largest sized bottle. I generally replenish my locks with a hot oil treatment.
Yes, I would recommend to a friend
Displaying Reviews Back to Top

Customers who like this item also like:

Balancing lavender bar


Our lightest conditioner
Citrus-packed for shine