The Responsible Animal Care Society (TRACS)
TRACS is a registered, non-profit charity dedicated to the kind and compassionate treatment of all living beings. In addition to hands-on rescue work and crisis intervention, they actively promote public awareness in areas where animals are exploited for profit, abused or denied natural conditions.
How we helped
To support TRACS's education and awareness campaign, LUSH provided support by paying for the printing of TRACS brochures about caring and the issue of pet abandonment. LUSH also paid for the production of a broadcast quality PSA on rabbits as companion animals, as well as newspaper advertisements.