Keeping It Real: Fresh Ingredients Are Best

Whole, fresh ingredients make for the most effective products
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Our kitchen is no different than yours. It’s stocked full of fresh, wholesome ingredients that we’ve carefully chosen to creative effective, handmade cosmetics. Each ingredient is selected specifically to give you the best results for your body and mind.


Fresh, ripe avocados are natural powerhouses of nutrition. They contain a wealth of healthy fats and are rich in vitamins, including several varieties of B, K, C and potassium. Their vibrant fleshy fruit is full of unsaturated oil that hydrates and soothes, making it lovely for appeasing dry or sensitive skin.

Good for: Softening dry, sensitive or mature skin

Find it in: Avobath Bath Bomb, Skin Drink Facial Moisturizer, Jungle Solid Conditioner

Olive oil

Extracted from the olive fruit, olive oil is highly prized for its moisturizing properties. It’s easily absorbed into the skin, resulting in a light protective shield against further moisture loss. Loads of vitamin E, oleic acid and squalene (an organic compound also found in human sebum) make olive oil an ideal natural moisturizer for parched skin and hair.

Good for: Hydrating and nourishing dry skin and hair

Find it in: Shine So Bright Hair Treatment, Avobath Bath Bomb, Roots Scalp Treatment


With an incredibly high vitamin C content, kiwis are refreshing and toning on the skin. They also contain an enzyme called actinidain which breaks down dead skin cells and dirt, leaving skin feeling rejuvenated and clear.

Good for: Refreshing tired skin

Find it in: Miranda Soap, Ayesha Fresh Face Mask


These crisp green spears contain skin-nourishing vitamins A, C and E. Asparagus has toning and enzymatic effects on the skin, helping to gently remove dead skin cells, and revealing the fresh, smooth, glowing complexion beneath.

Good for: Brightening and nourishing dull skin

Find it in: Ayesha Fresh Face Mask

Whole fresh strawberries used in American Cream Conditioner.

Sea Spray styling mist in use


Strawberries are a natural source of minerals, folic acid, omega-3 fatty acids, and powerful antioxidants. Their alpha-hydroxy acids tone the skin and hair, leaving the scalp feeling clean and refreshed, and the hair looking glossy and lustrous.

Good for: Adding shine to the hair and toning the skin

Find it in: American Cream Conditioner, D’Fluff Strawberry Shaving Soap, Strawberry Feels Forever Massage Bar

Vanilla pod infusion

Known mostly for its sweet and comforting perfume, vanilla pods also provide some surprising benefits for the hair and skin. Their natural sugars acts as humectants, which help the hair and skin to attract and retain moisture, ensuring shiny, smooth hair and soft, perfumed skin.

Good for: Moisturizing dry or frizzy hair, soothing irritated skin

Find it in: Sympathy For The Skin Hand and Body Lotion, American Cream Conditioner, Ro’s Argan Body Conditioner

Orange juice

Freshly squeezed orange juice is chock-full of wholesome vitamins and nutrients that benefit the entire body. Natural fruit acids encourage the hair cuticle to lie flat, resulting in shiny and healthy-looking locks, and the juice’s gentle cleansing effects leave the skin bright and radiant.

Good for: Cleansing the skin, adding shine to dull hair

Find it in: Gorgeous Facial Moisturizer, American Cream Conditioner, Porridge Soap

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